Monday, March 22, 2010

The rebirth of instant film

In 2008 Polaroid discontinued production of their instant films, and since then the back stock has quickly disappeared. The Impossible Project sought out to engineer new film for all of those instant cameras, and as of today they succeeded - they're introducing two new films, the PX 100 and PX 600 Silver Shade.

You can...

read the press release here: The Impossible Press Release

read the press kit with more detail here: The Impossible Press Kit

just visit the site and poke around here: The Impossible website

The first two films are monochrome, but color film is slated to be available this summer, with a total of 6 different films being made this year.

It's nice to see that instant film is not dead, and even nicer to see that the movement is being supported by ILFORD PHOTO. Glad to know that there are still companies in the photo business that are looking out for the art as much as the profits.